Cosm Domes seek to make 'Harry Potter' universe immersive — butterbeer and all
US-based Cosm Domes want to give their customers a new kind of immersive entertainment: a towering LED dome. Jay Rinsky, founder and CEO of Little Cinema, the creative studio behind what Cosm calls its "shared reality experiences." Screenings are paired with themed food and drinks and photo opportunities, and fans are encouraged to dress as their favorite characters. For instance, when watching the shared reality version of the film "Harry Potter and the Sorcerer's Stone," created in partnership with Warner Bros, the audience can also drink a butterbeer, a non-alcoholic fizzy beverage with a butterscotch flavor that's a favorite of Hogwarts students. Little Cinema and Warner Bros Pictures launched their multi-film collaboration in 2025 with immersive screenings of "The Matrix," followed by "Willy Wonka and the Chocolate Factory."
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