A page recently got more impressions than usual is a great indicator of a winning SEO strategy. For TM Blast, I'm seeing a +2,624% increase in impressions for my Google Ads Management Service page. Specifically, I'm seeing an increase in queries around Google AdWords Management, which is interesting because that is the old name of the service. After seeing this and getting the alert in Google Search Console, I went to my landing page https://tmblast.com/google-ads-management-services/ and updated a few key areas to discuss that keyword. I updated my title tag, H2 tag, and even some of the images to talk about Google AdWords. Next, I created a new case study about this service for one of my clients to help with the internal linking strategy.
Timestamps
0:16 Google Ads Management Page up 2,000%
0:25 I review the Search Queries in GSC
1:06 I now Track Google AdWords Keywords in SEMrush
1:27 What I Do Next on my Website
3:06 The Google Search Console Performance is Key
https://tmblast.com/case-studies/152-increase-in-google-ads-ppc-phone-calls-mom/
#GoogleSearchConsole #GoogleSearchConsoleRecommendations #GoogleSearchConsoleSEO #SEOStrategy #seocasestudy