Industrial tourism meets the demand for unique experiences in atypical places
Visiting factories and companies is a new trend sweeping across Europe. City are coming to the fore thanks to industrial tourism, which seeks to revitalise the tourist offer in the local area. But what is it ? An industrial tourism manager in the French region of Auvergne-Rhône-Alpes, explains.
In partnership with the European Commission
READ MORE : http://www.euronews.com/2026/06/08/industrial-tourism-meets-the-demand-for-unique-experiences-in-atypical-places
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